Monday 1 August 2011

Innovation to Change the World Sought in Startup Challenge

Mashable, one of the leading news websites covering digital technology, culture and social media has launched an open innovation challenge to focus on making real change. The Startups for Good Challenge will feature as apart of this year's Social Good Summit to be held in New York from 19th till 22nd September 2011, an annual event examining how innovation technology and social media can help tackle some of the world's problems.

This year will be the Social Good Summit's second annual event running alongside UN Week, and will be hosted in partnership with 92nd Street Y (92Y) and the United Nations Foundation. Over 3,000 people are expected to attend and thousands more will watch the four day event via livestreaming, as activists, technology experts, and other influential minds examine how new media along with innovative technology and thinking can bring about a positive change in the world. Speakers from various disciplines will attend including;
  • Pete Cashmore - CEO & Founder of Mashable
  • Elie Wiesel - President of the Elie Wiesel Foundation of Humanity
  • Ted Turner - Chairman of Turner Enterprises and the United Nations Foundations


The Startups for Good Challenge invites any US and UK based companies to submit their proposals through the online application form. Those wishing to participate must submit their application detailing how their design or idea will change the world, by 1.00 pm ET on 9th August 2011. From those applicants, eight finalists will be chosen to attend the inaugural hosting event on 22nd September 2011 and will present their ideas before a panel of judges represented by the host partners and industry experts. The winner will be awarded a cash prize of $10,000 (over £6,000).

Further information on how to apply, including competition rules click here. If you are interested in attending the summit or following it through livestreaming then visit the Social Good Summit site  for details of how to register.

Source: Mashable
Image Credit: Mashable (via flickr)

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