Saturday 17 November 2012

UK Artist Aims for Third Crowdfunded Album Success

Acclaimed British musician and artist Tallulah Rendall is once again looking to crowdfunding to help produce her latest album. Having enjoyed crowdfunding success with her first two albums, the latest entitled "The Banshee and The Moon" looks set to follow in their success. Unlike other artists, who use crowdfunding platforms,Tallulah is raising the funds needed directly through her website, offering supporters a plethora of rewards including an invitation to a one off studio recording session in which the crowd can not only watch but also participate in the recording process.



London born Tallulah is the daughter of John Rendall, famous for buying a lion cub from Harrods in 1969 then releasing it into the wild, and high profile Marketing & PR consultant and author Liz Brewer. Tallulah is a graduate of Manchester University with an honours degree in Latin American Combined Studies, American Liturature and Film. In 2006 she used crowdfuding to finance her first EP "Without Time", which was released to critical acclaim. Following on from that success, Tallulah once again took to crowdfunding this time her first album "Libellus in 2009". Unlike digital downloads and standard CD compilations, "Libellus" was released with a seven inch hardback book featuring an assortment of photographs and artwork by various artists. This set the format for her subsequent crowdfunded 2010 album "Alive". Tallulah's work has earned praise from the likes of musician Jools Holland and prominent newspapers such as the Evening Standard and Daily Mail. 

"The Banshee and the Moon", Tallulah's third album will be produced by Danton Supple who has worked with Coldplay, Kylie Minogue and Amy MaDonald. Crowdfunding once again will play a big role in financing Tallulah's latest album, however unlike other artists, she will be using her own website through which supporters can pledge their donations. The use of her own website means that no extra funds are needed to cover percentage costs levied by crowdfunding platforms. This leaves all the money raised to be spent on producing the album, which will not only be presented in hardback but feature Tallulah's own artwork and short stories. She is looking to raise £18,000 by the end of the month and to date has already reached 50% of her funding target. 
A third album is more expensive as new levels are reached and aspired to. To keep the costs realistic we decided, having firmly established the trust and the relationships, and proved herself as an artist, with stamina and commitment, we would keep the amount needed relatively the same by not raising a percentage in commission required by a site. - Melanie Gow, Manager and Mobile Photographer
In return for their donations, starting from as little as £10, supporters will receive a variety of rewards including various limited edition merchandise as well as digital copies and even signed limited editions of the album itself. For those who are able to donate significant sums supporters will be rewarded with an acoustic performance by Tallulah for £750 either at their home or venue of choosing, a concert at any chosen venue (£1,500), or even a song written for those who pledge £2,000. As well as funding, Tallulah is inviting supporters to pledge £100 for which they will be rewarded with a ticket only invitation. The studio event will offer ticket holders an opportunity to see how music is recorded in all it's maddening wonder. Supporters can simply observe and learn or participate in a recording. The event will be held on 17th December 2012 by which time Tallulah and her crew should be midway through recording and will be happy to provide an update on the project.


Since her debut EP Tallulah has been hailed as a performer who breaks boundaries which is evident in both her artwork and music. Through crowdfunding, she has not only succeeded in getting her work out to audiences without going through the conventional recording and studio companies, but has engaged her audience through the collaborative power of crowdfunding allowing them to be more than just listeners. For more information on the project and how to make a donation click here to visit the site. 

Image Credit; Melanie Gow  

2 comments:

  1. Of course I joined in the crowd funding, who wouldn't with a chance like this to support such a great talent. I'm really looking forward to receiving my copy of your new album. All the best Lala

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    Replies
    1. Thank you Lala for jumping on board, it's great to have you join us and be part of the team

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